Google’s Quality Guidelines – Basic Principles
- Make pages primarily for users, not for search engines.
- Don’t deceive your users.
- Avoid tricks intended to improve search engine rankings. A good rule of thumb: Consider whether you’d feel comfortable explaining what you’ve done to a competitor or to a Google employee. Another useful test is to ask, «Does this help my users? Would I do this if search engines didn’t exist?»
- Think about what makes your website unique, valuable, or engaging. Make your website stand out from others in your field.
Lee el artículo completo en HubSpot
Be First to Comment